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Social Media Strategy That Knows Its Place in Your Business

Credibility. Visibility. Commercial Value.

Social Media Isn’t a Channel. It’s a Mirror. Your social presence reflects your positioning, your tone, and your operational maturity. It tells customers what kind of business you are — before you’ve said a word. At Metrics Media, we manage social media as part of your broader brand system. We design presence, not just posts. We focus on the platforms that matter, not all of them. And we define success in business terms — not just reach or likes.

What We Actually Do

We provide structured, platform-specific execution across organic content, paid campaigns, and brand protection. Our work is designed to align with your business model — whether that’s B2B, ecommerce, professional services, or multi-location retail.

Organic Content Systems

We create content that reflects your expertise, your culture, and your market position — not just what the algorithm likes.

  • Strategic content themes
  • Monthly content calendars
  • Designed, branded assets
  • Scheduled delivery & reporting

This isn’t content for content’s sake. It’s part of your digital reputation.

Paid Social Advertising

We run advertising campaigns that do what your funnel needs — whether that’s awareness, lead generation, or conversion.

  • Facebook & Instagram (Meta)
  • LinkedIn (B2B, recruitment, authority)
  • TikTok & Snapchat (youth and trend-aligned markets)
  • WhatsApp campaigns (for messaging-based conversion)

Targeted, budget-aware, and built around your business goals.

Platform Stewardship

We manage your presence across key platforms with professional oversight — including:

  • Instagram
  • TikTok
  • LinkedIn
  • Facebook
  • YouTube
  • Snapchat
  • Google Business Profile

We ensure consistency, relevance, and on-brand execution across everything public.

Reputation & Escalation Management

We handle what most social teams overlook — how to respond, when to escalate, and how to protect brand trust at scale.

  • Comment moderation
  • Review response strategy
  • Escalation protocols for sensitive issues
  • Sentiment monitoring & reporting

Built for Brands That Care About How They Look — and What They Deliver We’re not for everyone. We’re not for “just post something” brands. We work with companies who understand that social media is an extension of their reputation — not a marketing experiment. Our work is for brands that value:

  • Clear messaging
  • Internal alignment
  • Strategic restraint
  • Consistency at scale
  • ROI you can explain to your board

Let’s Build Something Worth Following This isn’t about going viral. This is about showing up with clarity, confidence, and consistency — wherever your audience spends their time. Book a working conversation Or reach us directly at info@metricsmedia.co.nz